Jargon buster

Print terminology can be confusing and intimidating. It's one of the reasons you'll always be able to speak to someone over the phone at Bishops to help you.


Image pressed into paper so it lies below the surface.


The degree of darkness of light absorption or opacity of printed images.


Process of using sharp metal rules on a wooden block to cut out specialised shapes such as pocket folders or unusual shaped flyers. A Bishops speciality!

Digital printing

Digital printing is generally more cost effective on short print runs than traditional lithographic/offset printing because its dry ink process doesn't require the production of aluminium plates. The quality of digital print varies a great deal depending on the digital print technology used along with the paper stocks and substrates chosen. At Bishops Printers, we will only use market leading HP Indigo digital presses because of their superior colour quality, and offer free expert advice on stocks and finishes to achieve the optimal result.

Dot gain

A printing defect in which dots print larger than intended, causing darker colours or tones. This is due to the spreading of ink on the paper stock. The more absorbent the stock, the more dot gain. It result can also vary depending on the type of ink used.


A measure of the quality of an image from a scanner or output resolution of a printer. The more dots per inch, the higher the quality will be, but the larger the file size the slower it will process. For this reason, digital applications tend to use lower resolution images with a lower DPI.


Drilling of holes in a product which will allow insertion over rings or posts in a binder of some sort.


A mock-up made to resemble the final printed product which uses the proposed grade, weight, finish and colour of paper.


A method of enhancing a mono image using two colours.